GET TO KNOW US
You're ready to turn your passion into profit and make an impact in the lives of your clients.
Plus don't forget about all the other benefits of an online coaching biz ...
The freedom to work whenever and from wherever in the world you want.
The ability to impact more people than you could even imagine.
The financial security and abundance you can create for yourself and your loved ones.
The pure joy of getting paid to do something you love, every day—and it doesn’t feel like work at all.
The pride you feel when you create a business—and a life—
on your own terms.
This is exactly why In Flow Design Co. was created -
and we can't wait to help you do the same.
In Flow positions coaches, consultants, and personal brands for smooth-sailing growth and sustainable success by helping them attract attention online.
Through our design services + marketing courses, savvy coaches can launch and grow a business in line with their values, big biz goals, and particular passions.
What we do
Our clients create businesses that are
Freedom
OUR VALUES
INTEGRITY
ADVENTURE
so that they can step into the life they’ve long dreamed of.
polished, professional, & profitable—
“Hustle” culture?
That’s SO not us!
At In Flow, we believe:
Businesses run best when they’re in alignment with your brilliance.
You don’t have to be great at all.the.things. (including design) to be a kick-a** coach or consultant. That's what we're here for!
Stepping into your own “creative flow” unlocks major confidence, industry-shaking insights, and that incredible feeling that you’re exactly where you’re supposed to be—in business and in life.
Let the good times flow.
Hey Lady! I’m Kristin Richards
I’m the Cali-born, Atlanta-bred, Australia-loving founder of the branding + web design agency In Flow Design Co.!
The short version of my story goes like this …
I met an Aussie guy, moved to Australia, had a baby, moved back to the states (sigh!)—and now I help other women build businesses and lives on their own terms through gorgeous, strategy-based design.
I’m a certified mindset coach, and trained in NLP, hypnotherapy and subconscious reprogramming—which means I don’t just understand visuals and strategy... I understand you.
I’ve been part of masterminds, coaching containers, and transformation spaces—and I’ve seen firsthand what it takes to build a personal brand that people trust, connect with, and invest in.
That’s why the websites we create aren’t just pretty—they’re built to reflect the depth of your work, speak directly to your dream clients, and support you as you scale your coaching business with clarity and confidence.
While design has always been my main focus, I’m also deeply rooted in the personal development world.
Meet the Owner
MEET THE TEAM
Madison
BRAND & WEBSITE DESIGNER
Liz
PROJECT MANAGER
Roselle
EXECUTIVE ASSISTANT
other than the fact that we're awesome...
Growing up I watched my artist mother go from being a stay-at-home mom to 4 children, to being a single mother. She got a job and went back to school, all while still raising 4 kids pretty much by herself. She had never lived on her own before getting married, but she figured it out on her own along the way and I never heard her complain or saw her break down. Okay, maybe there were a few little breakdowns, but she’s one tough cookie.
Her strength and perseverance taught me to never rely on someone else to create my life or future for me, and I CAN make it happen on my own.
In Flow Design Co.’s mission is to empower other women to be independent, successful, impactful and look pretty damn good online along the way.
STRONG WOMEN EMPOWER EACH OTHER.
See how we can help.
Why In Flow Design Co. Only Works with Women
